Rice bran oil/LPP Group

Category: Marketing

LPP Group to launch rice bran oil brand.

Editorial staff

LPP Group, one of Thailand’s leading rice milling companies, plans to introduce “LPP OIL," its first rice bran oil brand, to the market this July.

Tawin Lorphoonphol, Chief Executive Officer of LPP Group, stated that the company has officially launched its "LPP OIL” brand rice bran oil at THAIFEX – Anuga Asia 2026. Its new product will be available in the market in July this year, targeting both the food industry and OEM markets domestically and internationally. “LPP OIL” rice bran oil will be under the responsibility of “LPP Rice Bran Oil Co., Ltd.”

Tawin Lorphoonphol, Chief Executive Officer of LPP Group

Mr. Tawin said that the group branches out its portfolio to rice bran oil because the demand from households, food service businesses, and the usage of processed food and snacks continues to rise.

The global rice bran oil industry is expected to continue growing due to rising demand for health-oriented products. The market is projected to reach approximately USD 12.4 billion in 2026 and expand to USD 18.7 billion by 2036, representing a CAGR of around 4.2% during 2026–2036.

The Asia-Pacific region remains the world’s primary production and consumption market, while Thailand holds a competitive advantage as one of the world’s leading producers and exporters of high-quality rice, supported by strong raw material resources and supply chain capabilities that reinforce the development of premium rice bran oil products.

Under this positive market trend, LPP Group plans to continue expanding its rice bran oil business by focusing on both B2B and B2C markets to position “LPP OIL” as a world-class rice bran oil brand recognized for production standards, nutritional value, and consumer trust.

The "LPP OIL” product will be available at modern retail chains, traditional trade, and e-commerce channels in July. The company expects sales of LPP OIL products to reach one billion baht in the first year of operation and reach 2.5 billion baht within the next five years.

At present, LPP Group operates three core business groups: Lor Phoon Phol Rice Mill Co., Ltd., one of Thailand’s major rice milling and rice processing companies with more than 30 years of experience producing and distributing quality rice products under the brands “Bua Chompoo,” “Chaona Thai,” “Goong Koo Thongkam,” and “Kulab”; LPP Rice Bran Oil Co., Ltd., a producer and distributor of rice bran oil under the “LPP OIL” brand, also offering OEM manufacturing services to create added value from agricultural raw materials in line with circular economy principles; and LPP Industrial Estate Co., Ltd., developer of the LPP Industrial Estate in Nakhon Sawan, Thailand’s first fully integrated agro-industrial and food industrial estate.

The company also operates under ESG principles covering environmental, social, and governance dimensions through a fully integrated supply chain, from collaborating with farmers to improve rice quality to delivering products to consumers, ultimately promoting sustainable Thai agricultural products to international standards.

Mr. Tawin said that the company had last year's total revenue of approximately 3-4 billion baht and aims to reach 5 billion baht in 2026.

The company plans to list LPP Rice Bran Oil Co., Ltd. on the Stock Exchange of Thailand (SET) in 2030, raising capital to expand production capacity, meet global market demand, and ensure long-term business sustainability.

 

 

31 May 2026

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